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Cook & Nelson Consultancy

Your partner in navigating the New Zealand market.

Cook and Nelson knows that the Food & Beverage landscape is ever-evolving and the need for strategic guidance is paramount. 

Our mission is to partner with businesses to navigate challenges, capitalise on opportunities, and achieve sustainable growth.  

We offer a full spectrum agency to bridge the gap between brands and sales conversion in New Zealand.

What we Offer

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Experienced Team

Our team comprises seasoned consultants with a proven track record in fast growth businesses

Holistic Approach

We take a comprehensive view of your business, addressing challenges from multiple angles.

Innovative Solutions

Keep ahead of industry trends with insights to drive innovation in your business strategies.

Sales and Marketing

Our team are leaders in creating effective marketing and promotional campaigns

Strategic and Operational Services

Strategic Planning

Strategy for sales and distribution across NZ grocery and hospitality channels.

Operational Management and Efficiency

Streamlining processes to enhance productivity and reduce costs.

Market Growth

Identifying new market opportunities and developing entry strategies.


In depth market analysis for brands before coming to NZ or wanting to increase their portfolio. We work through ongoing category data analysis and recommendations, drivers of category growth/decline, NPD trackers + more.

Supermarket Strategy

Navigating the complexities of supermarket operations can be daunting. We will work through customer costings and margins, developing a channel strategy, and writing a category review

Sales and Marketing Services

Marketing & Events

How to make your product rise above the others to create a point of difference - the includes effective marketing campaigns and events as well as sampling and tasting strategies.


We create effective in store, digital and OOH advertising strategies 


Selling into retail and hospitality outlets across New Zealand.


Making sure you’re product is always on the shelf and available

Brand Management

Keeping to your brand guidelines are key - we focus on your brand and make sure if is represented as needed across all touch points 

Don't just take our word for it...

“The Cook & Nelson team are brilliant to work with and know how to build brands and generate recurring sales with a careful agency balance of marketing, strategy and network hustle. We had fun launching and growing Impossible Foods in Aotearoa New Zealand together, and launched into Foodstuffs thanks to Cook and Nelson’s smart work”.

- Impossible Burger

Contact Us

We'd love to know more about your brand and your goals. Tell us a bit about where you're at and we'll get in touch.